Fintech Apps: Strategies, Examples, Trends


The disrupting breed amidst financial innovation and financial technology is the
evolution of FinTech, propelling greater hopes of global digital economy. Tackling the gap
between the financially literate, included society and the unbanked or under-banked society
paving way for economic growth though remains a challenge for developing countries. The pace
at which developing countries like India, Brazil, Russia, etc are adopting to financial innovation
brings phenomenal impact while pronouncing “global digital economy”. The balance between
human and technology and potential risk of drifting away from the customer needs are greater
challenges handled in this era that faces explosion of technical innovation. Financial innovation
and the disruptions of fintech are often viewed as double edged sword. Losing the human aspect,
the persistent state of flux and the challenging upgrades are heating up the finance industry.

Financial innovation backed up with financial literacy expands the horizon of every citizen
of a country to the world. The opportunity to participate globally in terms of financial activity
drives the growth of country inside-out. Since 1971, the word Fintech was coined to date – the
approach and adaptability of financial innovation has evolved. No matter how as a country we
look at it, it is globally boiled down to value, rather than profits and returns generated out of it.
Post covid realisations have eventually set in the developing nation in terms sustaining financial
innovation in due importance of often considered soft side – financial literacy prevailing amidst
individuals. Many countries whose economy that once looked great on the surface identified the
strife and the uncertainties hiding under it. The alarm has rung and it’s time to breathe the fresh innovation of Fintech aiming value and sustainability!


There is a call to change how we perceive financial education. Although financial technologies are continuously surfacing, it’s time to utilize them in a way that effectively provides education to the population at whole. Technology is definitely the direction to go towards in the future. Although, access to technology is a privilege that not everyone has. Plus, the knowledge of the existence of digital financial education resources is much more accessible to those with everyday internet access. This article argues that Fintech is beginning to lose it’s ‘human aspect’. Fintech is also always evolving and changing, and con be overwhelming to choose which fintech resource is best for you.