Core Elements of IKEA’s Successful Product Design

Finns separat exponering för låda till höger. Please assign to David Roya for retouch after delivery.

Author: Ruofan Yu

Date: March 10, 2021

Publisher: Journal of Physics: Conference Series


Ikea, one of the largest furniture manufacturers in the world, focus a lot of their intentions on providing the best furniture at the cheapest prices.

It is interesting learning how and what Ikea has done to become successful. Immersion is a big part and filling customers with senses like sight, smell, and feel plays a part in selling different lifestyles.