At a time when big-box retailers are trying to offer the same conveniences as their online competitors, the grocery chain Kroger is testing the use of driverless cars to deliver groceries in a Phoenix suburb.
The project from Kroger, the biggest supermarket chain in the United States, is part of an effort to fend off a rising threat from Amazon and Walmart, which have been pushing their online grocery offerings.
Waymo, Google’s autonomous vehicle project, started a similar pilot program last month at Walmart stores in Phoenix. In that case, self-driving vehicles transport customers to and from their selected Walmart location to pick up online grocery orders.
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I decided to read this article because I find the idea of driverless cars to be interesting. I wanted to see the potential it had being used on my research topic.
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Source:
The Associated Press. (2018, August 16). Kroger tests driverless cars for grocery deliveries (published 2018). The New York Times. https://www.nytimes.com/2018/08/16/business/kroger-driverless-cars-groceries.html