Reza J. Mobarhan’s article, “Strength in Numbers: How Health Businesses Can Benefit from Partnerships,” explains how teaming up with other businesses can help health companies improve their services and grow.
Mobarhan points out that partnerships can make customer service better by allowing businesses to offer more personalized and effective solutions. “By partnering with other businesses, health businesses can expand their offerings and meet customer needs better” (Mobarhan, 2023). This leads to happier customers and increased loyalty.
Another benefit is saving money and boosting efficiency. Mobarhan says, “Businesses can pool resources like personnel and technology, which cuts costs and speeds up the development of new products” (Mobarhan, 2023). This helps provide faster and better services to customers; marketing also gets a boost. Partnerships allow businesses to share marketing efforts and reach more people; “Partnerships help businesses expand their customer base and reduce marketing costs” (Mobarhan, 2023). Partnerships also bring extra expertise. Mobarhan notes, “Working together lets businesses use each other’s knowledge, improving the quality of their services and products” (Mobarhan, 2023). This results in better solutions for customers.
The article gives examples of who can benefit from partnerships, like medical supply companies working with healthcare providers to ensure patients get needed equipment, or health tech firms teaming up with providers to develop new technologies (Mobarhan, 2023).
To make partnerships work well, businesses should find partners with similar goals, set clear objectives, communicate openly, be flexible, and have a formal agreement (Mobarhan, 2023). Regularly checking and adjusting the partnership helps keep it effective. Overall, Mobarhan shows that partnerships can help health businesses improve services, save money, and grow by combining resources and expertise.
Mobarhan, R. J. (2023, March 10). Strength in numbers: How health businesses can benefit from partnerships. Provecta Medical Supply. https://provectamedsupply.com/blogs/news/strength-in-numbers-how-health-businesses-can-benefit-from-partnerships?srsltid=AfmBOoqCooPkrKk8OTNmNGXic5Ng8pmo8CsImveVweBRIRDAiSPQikyA
OpenAI. (2024). ChatGPT (Sept 16 version) [Large language model]. https://chat.openai.com/chat