Design Conjecture: Abe’s Penny Vault

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Abe’s Penny Vault is a small desk toy that is aimed at helping visualize the power of saving and letting your money grow over time. This calculator would count pennies as if it were a hundred dollars. Anyone who uses it can instantly see what a few hundred dollars in a savings account will be worth when their ready to retire. When meeting with the design team at Huntington Bank, one of the members said that often people don’t sympathize with their future selves so they continue to spend irresponsibly. People who can sympathize with themself in retirement are more likely to do so. That is what the concept hopes to do. To help people see that it is very much worth it to start putting away some money for retirement.